In the current days of the interweb, we have learned not to take everything at face-value.
So, when a Twitter account came into existence called, "kdneighbor35" by an individual named Mathias Murphy made us believe that Thunder star, Kevin Durant moved in next to him, it seemed a little sketchy.
It has eventually now been found out to be a Nike Ad Campaign but some of the videos are pretty entertaining or rather strange:
(Courtesy of Thunder Rumblings)